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It's all about the algorithms

Social media algorithms are the new way that timelines are organized by your interests. Are you a fan of the personalized content or absolutely hate it? Find out for yourself and keep reading!

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Staying connected and informed through Twitter: The news outlet of Tomorrowland

Connections can be hard to make in the real world, but the powers of Twitter make it easier to increase engagement with your audience. Read all about it in my blog post!

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Hacking Google: How PR campaigns use keywords and SEO to increase engagement

It is any writer or blogger’s goal to end up on the first page of a reader’s Google search for them to easily find your piece. You can have the catchiest headline with the most appealing looking blog ever, and still, receive no views or website traction if you are not using the correct web […]

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PR Pros turn to bloggers for mutually beneficial collaboration

Most people read blogs about niche topics that interest and relate to them for entertainment purposes, but public relations professionals have a very different goal in mind when they hit the web looking for blogs. It can be mutually beneficial from a business perspective to team up with popular bloggers who will, in turn, write […]

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Why SHU students fall for The Hall

It’s college decision season for high school seniors, which means my job as a SHU tour guide has never been more important. If my peers at Seton Hall know anything about me, it’s that I am a loud and proud member of Blue Crew, the school’s on-campus tour guide job. During my time working for […]

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Social Media: the good, the bad, and the ugly

As a member of Generation Z, I often struggle to imagine a time in my life where the internet and social media didn’t exist. Though I may have missed the age of VHS tapes, my generation has grown up surrounded by the rise of social media. Joining Instagram at only 11 years old, I have […]

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The Hunt is ON(line)!

Whoever said scavenger hunts are just for kids have clearly never tried to document it on Twitter… This week, my classmate Nicole (@nicolealvesxx) and I (@kellyblondeblog) were tasked with going on a fun Twitter scavenger hunt to learn more about the Seton Hall community from the people who know it best – current students, professors, […]

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News Sharing in the age of Social Media

To me, social media isn’t just a tool or an outlet, but it is a part of how I live my day-to-day life. From the moment I wake up to the minute I fall asleep, everything I need from news to entertainment, is just one click away. As the Economist article stated, the switch in […]

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About

About Me!

My name is Kassidy Kelly and I am the blonde behind the blog! I’m a junior public realtions student at Seton Hall University, and this site is going to act as a tool for the Spring 2020 class, Social Media in Journalism and PR (COJR 3422). Here are a few fun details about me: I […]